Actually make that Apple Vs the Big Apple, with Big Apple being the colloquial name for New York city.
The city of New York has launched a campaign to promote green and as part of that, they adopted an apple as the logo. The GreeNYC logo shows a creatively designed apple with a short twig and two leaves on top.
Personally, to me it looks totally different than the famous tech company’s logo but then how many variations of the fruit apple can you have. Its kind of inevitable that Apple corp cried foul and claimed copyright infringement.
However traditionally, Apple has been on the receiving end mostly when it comes to such infringement allegations. Many of you would remember that Beatles was published on Apple Corp records, a totally different company that the Cupertino based tech one. The court feud went on for ages. Similarly Apple got embroiled in an iPhone related controversy when they got sued by Cisco Systems.
At my workplace, which is incidentally in NY as well, they are trying to go Green, started off by offering everybody company logo emblazoned coffee mugs with the hope of weaning them off from using the paper cups.
If you are interested in reading more about New York city’s green initiative, go here.